Work to ensure that every element of the strategy is designed to increase your sales and strengthen your brand.

• Our mission

Transforming your potential into real successes

• Market Pilots — international digital agency

About our team

We are Market Pilots, an international digital agency with more than 5 years of experience. Our agency unites several professional teams, each of which specializes in its own area, ensuring quality execution of all projects.

The main areas of our work include customer acquisition, brand development and integrated marketing support. We are proud of the high level of feedback and attentive client management at all stages of cooperation.

Our achievements:
• More than 5 years on the market
• Realization of international projects
• 90% of clients stay with us for years
• High standards of work and quality results
• Profit generation and successful business development for our clients

We are committed to continuous improvement and the use of best practices to offer you the best solutions for the growth and success of your business.

We provide detailed project descriptions that reflect our strategies, processes, and deliverables.
We work together with or instead of your team.

• Cases

Our cases

• $ 1 855 invested in advertising • +46 465 $ - the amount of sales • +554 - received leads

• +5,000 $ invested in  advertising • +4,000 new subscribers • +3,000 requests for studio services

• Autoltd Detailing

• Auto showroom ShikAuto

• Network studios Estet bel

We have tested targeted ads on Instagram • We have analyzed the channel as a potential source of traffic • We have obtained figures and analyzed the potential for scaling

Increased the company's brand awareness and built a stream of requests for services: • Selecting and bringing in turnkey cars from Europe/China/USA (new in production and boo from Europe) • Selling cars in stock • Putting cars on commission • Renting sports cars and luxury cars • Increased brand awareness of the car dealership

• Autoltd Detailing

Objective: test targeted ads on instagram. Analyze this channel as a potential one to use and get numbers and analyze the prospect of scaling.

Figures for 2 months:
• Advertising budget - 1855$
• The amount of sales - 46 465$
• Received leads - 554
• Qualified leads have been received - 456
• ROMI - 2404%

Result: In 2 months, we tested more than 5 strategies and 50 advertising creatives, selected working combinations, and scaled the budget by 2 times during the off-season. We also implemented end-to-end analytics. We are exploring new areas and continuing to scale our results.

Задача: выстроить поток заявок на услуги и повысить узнаваемость бренда компании.

Проанализировали нишу и конкурентов, разработали для каждого направления и согласовали стратегию продвижения с клиентом, запустили рекламные кампании:
• Подбор и пригон авто под ключ из Европы/Китая/США(новые в производстве и бу из Европы)
• Продажа авто в наличии
• Постановление авто на комиссионную продажу
• Аренда спорткаров и авто люкс сегмента
• Повышение узнаваемости бренда автосалона

Цифры:
> 25 000$ инвестировали в рекламу
> 7 000 новых подписчиков
> 6 000 заявок на услуги автосалона

Результат: В 2 раза увеличили продажи авто по всем услугам, нарастили и продолжаем наращивать аудиторию аккаунта и увеличиваем лояльность бренда на нашем рынке + клиент внедряет новые услуги, например эксклюзивная услуга, заказ нового авто(ауди, мерседес, бмв и порше) из производства в самых эксклюзивных комплектациях, на которые мы успешно привлекаем потенциальных клиентов, работаем более 2 лет с клиентом и продолжаем успешно реализовывать инвестиции в рекламу.

• Auto showroom ShikAuto

Objective: to build a flow of requests for services and increase the company's brand awareness.

We analyzed the niche and competitors, developed a promotion strategy for each area and agreed with the client, launched advertising campaigns:
• Selection and turnkey cars from Europe/China/USA (new in production and boo from Europe)
• Sale of cars in stock
• Putting autos on commission sale
• Leasing of sports cars and luxury cars
• Increasing brand awareness of the car dealership

Figures:
> $25,000 invested in advertising
> 7,000 new subscribers
> 6,000 requests for car dealership services

Result: 2 times increased car sales for all services, increased and continue to increase the audience of the account and increase brand loyalty in our market + the client introduces new services, such as an exclusive service, ordering a new car (Audi, Mercedes, BMW and Porsche) from production in the most exclusive configurations, for which we have successfully attracted potential customers.

Задача: выстроить поток заявок на услуги и повысить узнаваемость бренда компании.

Проанализировали нишу и конкурентов, разработали для каждого направления и согласовали стратегию продвижения с клиентом, запустили рекламные кампании:
• Подбор и пригон авто под ключ из Европы/Китая/США(новые в производстве и бу из Европы)
• Продажа авто в наличии
• Постановление авто на комиссионную продажу
• Аренда спорткаров и авто люкс сегмента
• Повышение узнаваемости бренда автосалона

Цифры:
> 25 000$ инвестировали в рекламу
> 7 000 новых подписчиков
> 6 000 заявок на услуги автосалона

Результат: В 2 раза увеличили продажи авто по всем услугам, нарастили и продолжаем наращивать аудиторию аккаунта и увеличиваем лояльность бренда на нашем рынке + клиент внедряет новые услуги, например эксклюзивная услуга, заказ нового авто(ауди, мерседес, бмв и порше) из производства в самых эксклюзивных комплектациях, на которые мы успешно привлекаем потенциальных клиентов, работаем более 2 лет с клиентом и продолжаем успешно реализовывать инвестиции в рекламу.

• Network of podology studios Estet bel

Task: to build a flow of requests for services of studios, search for masters and apprentices to the training center.

The client has a network of podology studios and a training center, where training, master classes, webinars and lectures are held. We have 1 new studio and training center opened under us where we attract potential clients.

Figures:
> $5,000 invested in advertising
> 4,000 new subscribers
> 3,000 requests for studio services

Result:
• Found strong masters for old and new studios
• Generated a stream of requests for podiatrists and manicurists/pedicurists at each studio.
• Built a flow of requests for training center events (courses, master classes, webinars and lectures).

• 10,000$ invested in advertising • +5,000 new subscribers
• +2,500 requests for motorcycle dealership services

• 10,000 $ invested in advertising • +5,000 webinar recordings

• 7,000$ invested in advertising • +4,000 new subscribers
• +1,500 service requests

• MotoArena and Harley Davidson

• IT courses

• Renovation of apartments

Line up a stream of service requests: • Motorcycles for sale in stock • Turnkey selection and arrival of motorcycles from the USA • Motorcycle outfitting and branded apparel

Attracted customers to a free webinar/lesson on how to get into IT in 2024, followed by selling the main course.

Attracted customers in Minsk and Minsk district, on the service of repair of apartments on a turnkey basis.

• MotoArena and Harley Davidson

MotoArena is the top 1 motorcycle salon in the Republic of Belarus and one of the top CIS.

Task: to build a flow of requests for services:
• Sale of motorcycles in stock
• Selection and arrival of motorcycles from the USA on a turnkey basis
• Services branded service MotoArena and Harley Davidson (repair, maintenance, restoration of the motorcycle, detaling, customization)
• Moto-equipment and branded clothing
• Putting the motorcycle on commission sale
• Purchase of original spare parts, filters, oils, consumables, etc.
• Increasing the brand awareness of the motorcycle dealership

Figures:
> $ 10,000 invested in advertising
> 5,000 new subscribers
> 2,500 requests for motorcycle dealership services

Result: For 1.5 years of work took 2 accounts, showed good results and then the client entrusted us with advertising in Tik Tok, we also successfully realize advertising investments in this social network. Increased sales of motorcycles and equipment in 2 times in the off-season, built a regular flow of applications for all services.

• IT courses (Tik Tok)

Objective: attract customers to free webinar/lesson on how to get into IT in 2024, with following sale of the main course.

Figures:
> $10,000 $ invested in  advertising
> 5,000 webinar recordings.

Result: Prepared 10+ landing pages and built a stream of entries to free lesson/webinar on entering IT for beginners. At the moment we have been working for more than a year and are entering the market of Kazakhstan and Uzbekistan.

• Renovation of apartments

Objective: to attract customers in Minsk and Minsk district, for the service of turnkey apartment repair.

Figures:
> $7,000 invested in advertising
> 4,000 new subscribers
> 1,500 requests for services

Result: We have been working for more than 2 years, we have worked through all possible advertising strategies, selected the best (quiz and instagram direct) and scaled these areas, built a regular flow of applications, worked out the processing of applications, promotions and discounts to customers, also advertised separately stretch ceilings, kitchens and turnkey design project, emphasized the under construction objects in Minsk (Minsk Mir, Borovaya, etc.) and in Minsk district (cottages, cottages and commercial real estate), the client is satisfied, we continue to make a steady stream of applications for the services of the client.

• 5,000 $ invested in advertising • 1,500 new applications

• The merchandise business

• TSR Medical Planet

Received requests to purchase home and garden products through lendings.

Attracted customers to the company's services:
• Sale of technical rehabilitation equipment for children with ADCP
• Sale of technical rehabilitation equipment for adults
• Increased brand awareness and increased subscribers in VK groups.

• 54,396 $ invested in  advertising
• +17,000 new subscribers
• +5,919 requests for store services

• TSR Medical Planet VK

Objective: to attract customers to the company's services.

Company services:

• Sale of technical rehabilitation equipment for children with cerebral palsy
• Sale of technical rehabilitation equipment for adults
• Increasing brand awareness and building up subscribers in VK groups.
• Lead generation in two separate areas, hippotrainers and vibration platforms

Figures:
> $54,396 invested in advertising
> 17,000 new subscribers
> 5,919 applications for the shop's services

Result: Collected the audience across the Russian Federation and separately by regions, identified the most solvent and with the highest demand for TCP for children and adults, also worked through the customer base.
We tested 3 landing pages, website, lead forms and community, identified the best bundles and scaled the result.
We have been working for over a year, increased our advertising budget 4 times and are expanding to new regions of the Russian Federation.

• The merchandise business is FB and Tik Tok

The challenge: Getting home and garden purchase requests through targeted advertising on Instagram and TikTok.

Figures:
> $5,000 invested in advertising
> 1,500 purchase requests

Result: We analysed the market and competitors.
We identified and segmented the target audience for each product.

• English courses Tik Tok

Objective: to attract customers for a free lesson on how to start learning English in 2024, followed by the sale of tutoring.

Figures:
> $1,500 invested in advertising
> 800 applications for the school's services

Result: Prepared landing pages - lendings and lead forms.
We wrote scripts to shoot videos for the adverts.
We launched campaigns and immediately got the results we needed in terms of quantity, cost and quality of applications.

• Evolution Motors

Objective: to build a flow of requests for services.

Services:
• Turnkey selection and fetching of electric cars from China
• Sale of electric cars in stock
• Increasing brand awareness of the car dealership

Worked with our SMM team to build a unified brand identity and develop it through targeting.

Figures:
> 2,000 $ invested in advertising
> 1,000 new subscribers
> 1,000 requests for car dealership services
> 2 $ average cost per request

Result: We have been working for more than a year, the client is satisfied with everything, we started from scratch when the car dealership opened, at the moment there is a stable flow of applications and salesThe client has a significant advantage over competitors, the problem of electric cars is that anyone can bring, but to serve almost no one, the client has a service center, which has long been working with electric cars and fix them without problems, as there are spare parts or know how and where to order them + work directly with China, not through intermediaries, that is, logistics in 99% of cases is successful, the car comes without damage, this is also an advantage, as many bring cheaper and the car comes with scratches and dents.

• 1 500 new applications for site services

• Estet Podology and Aesthetics Studio

• MDF Techno Fasad

Assembled the landing page taking into account the basic recommendations for sites of this type:
• Easy navigation • Cool mobile version • Sufficient number of touch points • Clear selling structure.

We redesigned the site both stylistically and structurally:
• Simplified the hierarchy • Made the content of pages uniform • Did a good job on the usability of the interface.

• MDF Techno Fasad - facade production

Objective: to redesign the site both stylistically and structurally: simplify the hierarchy, bring the content of pages to uniformity and work on the usability of the interface.

Result:
Reworked the color scheme, adding bold dark inserts and black and white filters that further emphasized the juiciness of the unique photos. The accent yellow color was matched to the cool lemons we’re still getting high off of.

The structure was simplified by combining some pages and updating the information. And, of course, we optimized the site for SEO-promotion.

• Assistance in obtaining a driver's license in the UAE

Objective: to build the flow of requests for the service within the UAE, and to increase the client's brand awareness as they are not only dealing with this destination.

Figures:
• 600$ - invested in advertising
• 189 applications received
• 3.17$ - average cost per application

Result: The client prepared free driver's license tests for the Russian-speaking audience, which generated more loyalty. The cost of the service is not cheap, for people who have money and do not have time to go to driving school, passing all the lessons, etc., with the help of the client's service this process is accelerated in times. Advertised in the UAE, on the Russian-speaking audience, traffic went to Instagram Direct and WhatsApp client.

• Furniture shop

Challenge: Client's Pain - sales sagging for 2 months with previous tagger, unclear if there is a return on advertising investment, no clear reporting in numbers and no scaling plan.

Figures:
• > $34,655 - invested in advertising
• $304,541 - sales from adverts
• > 778% ROMI
• > 8,738 new subscribers
• > 19,942 furniture purchase orders

Result: For 8 months we built a stable flow of applications to the client, increased sales and recovered investment in advertising more than 10 times, also implemented end-to-end analytics, together with the client counts all the figures, including the amount of sales and return on advertising investment.

• Accounting agency

The main pain point for CA: rapidly changing legislation, which the in-house accountant does not have time to keep up with. It is necessary to broadcast up-to-date information in the account by means of posts and Reels.

Figures:
• +1 600% covered accounts
• +263% involved accounts
• +2,7% new subscribers

Result: Managed social media account. Prepared the profile to drive traffic and attract new applications for services. The account communicated the benefits and expertise of the outsourcing company through expert posts and Reels with the latest changesyu.

• Design and renovation studio

Task: maintaining a social media account, preparing the profile to drive traffic, and attracting new applications for services.

Figures:
• +47,4% covered accounts
• +97,6% involved accounts

Result: Maintaining a social media account Instagram. adaptation for Tik-Tok. Targeted advertising.

• Rent a car in Dubai

Objective: To build a flow of requests for car rental services in the medium and medium+ segment, to increase brand awareness of the company.

Figures:
• $13,941- invested in advertising
• +3,528 - applications for car rental services.
• 73,596$ - sales amount

Result: We analysed the niche and competitors, previous performance and prepared a promotion strategy. We wrote scripts for shooting video for advertising. We prepared advertising creatives and launched campaigns. We worked on strategies through instagram direct and WhatsApp for Russian-speaking audience in Dubai, Europe, Belarus and Kazakhstan, as well as English-speaking audience in Dubai and Europe.

We have built a stable flow for the company's services, continue to successfully realise investments in advertising and pay them back 3 or more times! We found working links and eliminated the problem of advertising in the UAE market - non-targeted applications from Indians, Pakistanis, etc., we receive 90% of targeted applications.

We provide a comprehensive range of digital services to help your business reach new heights.

• Services

Our services

Targeted advertising service is aimed at attracting the target audience and increasing sales in your business, as well as increasing brand awareness.

• Targeted advertising

Targeted advertising services to engage your target audience and increase conversions for your business (customized advertising strategies, in-depth analysis of your target audience and campaign optimization).

• Development and design

SMM is a set of services for brand promotion in social networks with the purpose of increasing recognition, attracting new audience and maintaining interest in the company's products or services. SMM includes creating and publishing content, interacting with subscribers, analyzing statistics and trends, and managing brand reputation in social networks.

• SMM and promotion in social networks

• Effective targeting advertising: key aspects to improve performance

Several aspects are important to improve the performance of targeted advertising:

• Landing page preparation;
• end-to-end analytics;
• fast and professional feedback;
• advertising budget;
• quality customer service.

End-to-end analytics allows you to see the full picture of customer interaction with your business, helping you make informed decisions. Preparing high-conversion landing pages with relevant content and calls to action helps increase conversions. Quick and professional feedback from customers builds trust and encourages repeat purchases, while quality service will keep them coming back again and again.

• Websites and SEO: how to maximize search engine visibility

Building a quality website and effective SEO optimization are key elements of a successful online presence. It is important to pay attention to website structure, content optimization and technical aspects of SEO.

A well-structured website with easy navigation improves user experience, while unique and relevant content increases search engine positions. Technical aspects such as page load speed and mobile adaptation also play an important role in SEO optimization.

Market Pilots ✈

© Market Pilots — international digital agency with a full range of turnkey marketing services

IP Vorobyova Alina Vitalievna

Republic of Belarus, Minsk, Nikola Tesla str. 4, office 101

UNP 291486271